Challenge
When the pandemic hit the globe, Dell Technologies was left with an interesting challenge—how to continue their event marketing and sales enablement efforts?
Instead of turning to PowerPoint, we got to work pivoting several previously planned events into digital delightfulness. Where customers and salesmakers would once be treated to a live stage show by Max Frost, they could now enjoy an intimate concert by the artist in their own home—and it was all live.
Viewers also learned all about Dell products and services while enjoying live skits, science experiments, and other
forms of edutainment, resulting in further enablement of thousands of Dell salesmakers in a way that was fresh and engaging.
Content Creation
Our teams collaborate closely with Dell’s experts, immersing themselves in the topics they’ll be showcasing.
We craft scripts that are segmented into three key parts, incorporating interviews, rapid-fire Q&A sessions, and various innovative presentation techniques. The dialogue is straightforward and accessible, intentionally steering clear of overly technical specifications in favor of discussing the advantages for the end-user.
Dell & The Daytripper
MORE THAN JUST MKTG.
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Edutainment
Brand Revolution leverages edutainment in our livestreams by blending insightful content with engaging, interactive formats that both educate and entertain audiences. Our shows make learning effortless by delivering valuable information while keeping the energy high and the experience fun.
